Articles

Dr. Shrini Pillay is back in Athens
Do not miss this opportunity..!

Sargia Partners (www.sargiapartners.com) is bringing the renowned Dr. Pillay to Athens again for a leadership seminar at the Athens Hilton Hotel!  Dr. Srini Pillay, M.D. is the CEO of NeuroBusiness Group (NBG). He is also a certified master coach, Assistant Clinical Professor of Psychiatry at Harvard Medical School, Invited Faculty at Harvard Business School, and a brain-imaging […]

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In the new era of
Unique Entertainment Proposal…
Customer Service is KING!

There is no doubt that we have entered the new era, when not only products and services are commodities but slowly more and more of the concepts provide “interesting” experiences.  So in order to move ahead, in order to produce strong relationships with your customers, you need to provide an environment that is engaging and interactive, moving […]

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Success is not a firework!
Five Questions to ask before you take your concept to the next level..

“Success is not a firework” is the title of my last article, soon to appear at the next newsletter of Secret Key, our training partners in Athens and Bucharest.  During my 20 years as a retail expert and consultant with STIRIXIS Group, I have seen a number of companies rise and fall, all too fast.  So I know […]

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Greek Crisis, Bailout and Elections – on managing change

A lot has been said and written on the Greek Financial / Debt crisis.  Most of it focuses on parts of the problem, thus preventing us to see the big picture and provide a functional and effective solution.  During an video interview with the Financial Times, part of which you can see here, I noted a […]

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Don’t wait for Christmas to light up your stores!
9 easy steps to increase sales through fine-tuning store lights…

Light heavily affects retail sales.  So if you want to increase sales, you better take good care of the light outside and inside your store.  It is not only that is helps your store or products stand out.  It affects how your store visitors feel and therefore how long they stay, how much they spend […]

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“Creating a Culture of Agile Leaders”… events of CEO Clubs Intl

Two great events and a workshop were organized last week by CEO Clubs Greece and CEO Clubs Romania.  The topic was Leadership Agility, a more than “hot” topic in times of chaotic change.  Keynote Speaker was Bill Joiner of ChangeWise.  Bill is a seasoned leadership expert and organizational change consultant, with 30 years of experience completing successful […]

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The smell of success –
How scent can boost your sales and brand value

Perhaps the Y generation did not grow up with Wimpy (named Poldo in other countries) flying, following the smell of hamburgers and promising to “gladly pay Tuesday for a hamburger today”!  But Popeye’s friend, introduced to the public in 1933, showed us the way… Almost after 80 years we know and can prove the strong […]

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Shopping starts from outside
Three tips to increase profits…

I have seen it times and times again.  Shopping starts from outside.  I still keep witnessing countless cases of dis-functional design based on a) lack of knowledge of consumer behavior and b) the “sick” notion that Design is the ultimate goal.  Well, get its deep and clear into your minds.  Design is worthless if it cannot attract customers to your store […]

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If it ain’t sustainable, don’t event try…
Lessons from the latest elections in Europe

Recent elections, the latest in France, Germany and Greece, prove once again the defeat of analytical thinking.  Amid one of probably the worst financial crisis in Europe, and probably way before its end, the solutions that are laid on the table are purely financial – if not on an superficial accounting level.  Austerity, taxes without […]

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