Sustainability has become crucial for all companies worldwide, and it is related to the way a company develops its business model and strategic approach. Ethos Media organized the 9th Sustainability Forum & Awards with title “The Essence of Corporate Development in the 21st century» that deals with the wider meaning of sustainability and ways to […]
Read More...
Well, we said it many times… Customer Experience (CX) Design, if expertly done, can lead you to not only impressive profitability but to an agile and sustainable way of doing meaningful business long term. But when you do invest – and you should – in designing your Customer Experience Design, there are a a number […]
Read More...
Let’s talk straight. Successful concept building, no matter how brilliant your idea, must follow certain steps. How you follow them, who you work with, and to what extent you really do your homework, well, that’s up to you. I’ll walk you through the steps providing some useful hints. Here we go… To read the complete […]
Read More...
There is no doubt that we have entered the new era, when not only products and services are commodities but slowly more and more of the concepts provide “interesting” experiences. So in order to move ahead, in order to produce strong relationships with your customers, you need to provide an environment that is engaging and interactive, moving […]
Read More...
“Success is not a firework” is the title of my last article, soon to appear at the next newsletter of Secret Key, our training partners in Athens and Bucharest. During my 20 years as a retail expert and consultant with STIRIXIS Group, I have seen a number of companies rise and fall, all too fast. So I know […]
Read More...
A lot has been said and written on the Greek Financial / Debt crisis. Most of it focuses on parts of the problem, thus preventing us to see the big picture and provide a functional and effective solution. During an video interview with the Financial Times, part of which you can see here, I noted a […]
Read More...
Recent elections, the latest in France, Germany and Greece, prove once again the defeat of analytical thinking. Amid one of probably the worst financial crisis in Europe, and probably way before its end, the solutions that are laid on the table are purely financial – if not on an superficial accounting level. Austerity, taxes without […]
Read More...